Internet set to help rural farmers
Monday, August 13, 2007
Did you think that internet is only for the urban people? Then you are probably unknown of something called ITC projects.
The most noticeable of the ITC projects in Rural India are e-Choupal, iShakti, and esagu. Today, they lead a silent revolution that empowers farmers with relevant information to make their lives better.
ITC e-Choupal web portal brings real-time information on weather forecasts and customized knowledge on better farming practices to the farmers' doorstep to improve his crop management. ITC e-Choupal supply chain brings good quality farm inputs at competitive prices to increase his farm yields.
iShakti provides information and services to the farmers through a portal, which has contents pertaining to a variety of rural issues. It enables farmers to have a solution for a pest problem.
Esagu has a three-tier system consists of farmers as end users, coordinators as intermediaries to obtain crop status through digital photographs and text and communicate the advice to the farmers. The agricultural scientists with knowledge system prepare farm advices.